Episode 21 - Joe Gitchell

Reducing the toll that smoking tobacco has on populations worldwide. 

That's the vision Joe Gitchell brings to The Smokeless World: Live from the Lab. 

Joining Dr James Murphy, the Pinney Associates CEO, explores the global state of tobacco harm minimisation, how countries like Sweden, Japan and New Zealand are paving the way, and why tackling nicotine misperceptions demands differential policy, not just better communication. 

From trust and collaboration to regulation and risk, tune in for a conversation about finding common ground and accelerating progress. 

DISCLAIMER  

Intended Audience: This podcast is intended for regulators, scientists, policymakers, investors, media and public health bodies only. This material is not intended for US audiences.  

Personal Views: The views expressed in this podcast are the personal opinions of the speaker only. Any views expressed by guests are independent of the views or positions of BAT. 

No Product Promotion: Nothing in this podcast is intended to promote or endorse the consumption of the product referred to.  

Risk and Harm Statements: Nicotine products are addictive and not risk free. Any references to products having a reduced risk or reduced harm are based on the weight of the evidence and assume no continued smoking.  

Content Warning: This podcast contains some swearing that may not be suitable for all listeners.  

BAT’s vaping products are neither marketed nor licensed for smoking cessation. 

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